To add value to our rural consumers and partners, we have created strategic
initiatives and programs,
we are constantly thinking, ‘How to get more insights and drive rural
market growth?’.
Our relationship with kirana stores goes beyond transactions. We engage with them via gamification and contests to create a sense of belonging. This initiative helps us with data gathering from kirana store retailers across India.
Rural India’s first ever loyalty program that rewards consumers and kirana store owners to transact on and refer StoreKing. Created to offer exclusive benefits to our users and ensure they are deeply connected with the brand.
India’s largest marketplace to help rural consumers connect with buyers and sellers online. With Bazaar, kirana store owners get a new opportunity to sell their local products and services, not just in their village but across the nation.
StoreKing’s delivery process aimed at ensuring an ‘on time’ and inexpensive logistic network to the remotest part of the country. With Airavat, we make logistic efforts more efficient with access to data and tracking.
An automated merchandising tool that helps a kirana store owner maximise his earnings. One of the many insight-based tools available on our platform, which brands leverage to promote products.