StoreKing empowers kirana stores by helping them overcome the dependency on wholesale channels. With the StoreKing app, kirana store owners can access new and more number of products without having to stock inventory. They can save time as they don’t need to travel to nearby towns to source new products. With a large catalog to offer, StoreKing helps kiranas become virtual supermarkets and earn more income.
Typically, rural kiranas travel to nearby towns to source products from wholesalers and alternate discount channels. This restricts their access to a larger catalog and newest products that the consumer demands. They are also unable to optimise working capital or drive repeat business. There are multiple factors at play:
With its technology-driven platform, StoreKing opens up new opportunities for kirana store owners. It gives them seamless access to products, helps drive consumer loyalty and boosts their income.
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StoreKing stores are present even in villages with a population of just 800 people. Because, no market and no shop is too small for us.
Our robust value chain ensures quick fulfillment of orders and simplifies a kirana store’s working. An overview of how our rural operations and ecosystem works.
We are not just supply partners for kirana store owners, but work with them to amplify their aspirations and income.
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I am very happy to partner with StoreKing. Their app is very easy to use and customers are ordering more products from StoreKing. The sale is increasing every month. Thank you StoreKing.
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I am very happy to partner with StoreKing. Their app is very easy to use and customers are ordering more products from StoreKing. The sale is increasing every month. Thank you StoreKing.
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My name is Suneetha. I own mounika fancy and money transfer, store TADA.
We have been running this store for the last three years,and it's doing good profits.
Any issues that we or our customers face, Delar will help us to solve all the problems over the phone or sometimes in person. People from the head office do visit the store occasionally.
Loans are helping us on time, We are paying back EMI weekly without fail. Before taking the loan our monthly turnover was 5 lakhs. We have developed our business after taking the
Loan, now the turnover monthly has increased to 25 lakhs. It is really helping improve our business because of the loan given to us.
We are doing good business in products as well, the biscuits division.
Thanks for all the good work and support from Store King.
We have created inroads into rural India over the last few years and are now focusing on reaching out to 600k kirana stores by 2025.
Daily footfall
Stores (Kiranas)
Transactions / Day
Pincode
Districts
States
Warehouses
Approach for building a sustainable Rural Retail Ecosystem.
Rural consumers would continue to transact with rural kiranas and developing an ecosystem that helps consumers & retailers both is warranted
Today 6+ million kiranas serve 850+ million rural consumers. With StoreKing, rural kirana stores are able to amplify their income while simplifying their day-to-day processes.
₹5k - ₹6k
FMCG & General merchandise
80% from alternate channels
120 – 150 Households
30 – 40 on an average
With StoreKing’s advanced digital platform, we empower kiranas to access the best brands and multiple services directly. With us, kirana stores have the advantage of:
No investment
Kirana store owners can display a large catalogue of trending products and services, with zero capital investment.
Smarter business
The top brands choose StoreKing, giving kirana store owners access to products and services unavailable in rural areas.
No inventory stocking
StoreKing takes care of inventory stocking and management, allowing rural retailers to focus on selling new products and services.
Healthy commissions
With StoreKing, kirana stores can earn best-in-industry commission on every transaction.
Repeat orders
Product availability, quick delivery and after sales service drive increase footfalls and consumer loyalty.
Reduced working capital
Frequent deliveries ensure lower working capital.
Doorstep delivery
Convenient delivery within 24-48 hours, minimizing capital blocked in the inventory.
Technology driven
Use StoreKing App for operations with 24/7 customer care service available.
Free training
We offer efficient training and elaborate onboarding support.
Easy financial aid
Get working capital loans, EMI options and personal loans easily.
No investment
Kirana store owners can display a large catalogue of trending products and services, with zero capital investment.
Smarter business
The top brands choose StoreKing, giving kirana store owners access to products and services unavailable in rural areas.
No inventory stocking
StoreKing takes care of inventory stocking and management, allowing rural retailers to focus on selling new products and services.
Healthy commissions
With StoreKing, kirana stores can earn best-in-industry commission on every transaction.
Repeat orders
Product availability, quick delivery and after sales service drive increase footfalls and consumer loyalty.
Reduced working capital
Frequent deliveries ensure lower working capital.
Doorstep delivery
Convenient delivery within 24-48 hours, minimizing capital blocked in the inventory.
Technology driven
Use StoreKing App for operations with 24/7 customer care service available.
Free training
We offer efficient training and elaborate onboarding support.
Easy financial aid
Get working capital loans, EMI options and personal loans easily.
Our platform is built to transform the rural retail business. We enable kiranas to increase the sales of their shops without increasing its size.
1. Technology
Kiranas can identify the right products to source and procure them in the right quantities at the right time. Technology powers every stage of the rural retail journey - from distribution to price management.
2. Payments
With a prepaid payment model that converts a cash-first rural economy into a cashless one, StoreKing has brought in a new wave of transaction in rural commerce.
3. Logistics
We offer last mile connectivity and efficient supply chain management through our technology and operations. It ensures quick fulfillment of orders, technology driven distribution and end-to-end visibility.
4. Marketing
We equip kirana stores with the assets they need to boost their promotions and sales. We enable them to reach out to and engage with consumers better.
Our revolutionary platform makes kirana store owners smarter by enabling them to shop, sell and socialise with just a swipe.
We understand the limitations that kirana stores face when dealing with only wholesalers and distributors. To help them overcome those, we offer the largest catalog, doorstep delivery and ensure stock hygiene.
StoreKing gives kirana stores trend reports, market and consumer insights to help them optimize sourcing, earnings and ultimately, their own business.
With StoreKing, kirana stores get a unique CRM to manage their consumers better. We also empower them to drive repeat business and loyalty.
The consumption patterns, consumer behaviour and spend propensity data is analyzed and shared to help kirana store owners make smarter decisions.
Rural India’s first ever loyalty and rewards program incentivizes kirana stores as well as consumers. This helps drive consumer loyalty.
We value our retailers and our relationship with them is not just transactional. We engage with retailers via gamification and contests to create a sense of belonging.
With the StoreKing marketplace, we are helping rural consumers connect with buyers and sellers online. With it, our trusted retailers get an opportunity to cater to buyers or products and adopters of services across India.
We understand the limitations that kirana stores face when dealing with only wholesalers and distributors. To help them overcome those, we offer the largest catalog, doorstep delivery and ensure stock hygiene.
StoreKing gives kirana stores trend reports, market and consumer insights to help them optimize sourcing, earnings and ultimately, their own business.
With StoreKing, kirana stores get a unique CRM to manage their consumers better. We also empower them to drive repeat business and loyalty.
The consumption patterns, consumer behaviour and spend propensity data is analyzed and shared to help kirana store owners make smarter decisions.
Rural India’s first ever loyalty and rewards program incentivizes kirana stores as well as consumers. This helps drive consumer loyalty.
We value our retailers and our relationship with them is not just transactional. We engage with retailers via gamification and contests to create a sense of belonging.
With the StoreKing marketplace, we are helping rural consumers connect with buyers and sellers online. With it, our trusted retailers get an opportunity to cater to buyers or products and adopters of services across India.
To add value to our rural consumers and partners, we have created strategic initiatives and programs. From unique reward systems to building the largest rural marketplace, we are constantly thinking, ‘How to get more insights and drive rural market growth?’.
Our relationship with kirana stores goes beyond transactions. We engage with them via gamification and contests to create a sense of belonging. This initiative helps us with data gathering from kirana store retailers across India.
Rural India’s first ever loyalty program that rewards consumers and kirana store owners to transact on and refer StoreKing. Created to offer exclusive benefits to our users and ensure they are deeply connected with the brand.
India’s largest marketplace to help rural consumers connect with buyers and sellers online. With Bazaar, kirana store owners get a new opportunity to sell their local products and services, not just in their village but across the nation.